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Instal the new MarsEdit 5 mac os#

The first release I worked on was Mac OS 7.5, which was released in 1994.

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I was hired to work as a QA tester with the engineering team that shipped Mac OS system software updates. The conversation reminded me of one of my first jobs at Apple. Depending on the complexity of a workflow, you might be prompted to swap disks once, twice, or potentially dozens of times.

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He described the painstaking process of needing to insert a different disk whenever programs required access to specific executable code or data. On the latest Accidental Tech Podcast, John reminisced about the early days of the Mac, when a single 3.5″ floppy disk drive was typically used not only to boot a Mac, but also to run any applications, and to save any user data. In five years, when every other company is still talking about “AI”, or whatever other buzzword has taken its place, Apple may well have already incorporated the technology into its own A.I. And, being an abstraction on the already broad subject of “AI”, they can evolve its capabilities over time, gradually improving on it and increasing its brand recognition. They can frame the pros and cons however they see fit, working their typical marketing magic to make its shortcomings seem less important, if not downright advantageous.

Giving them unique names makes them easier to sell, but also gives Apple freedom to blur the lines on exactly what the technology should or shouldn’t be capable of.Īpple Intelligence won’t be as good as ChatGPT or GitHub Copilot, at least not to start with. These marketing terms represent underlying technologies that Apple embraces and extends. They do this kind of thing all the time with names like Airport, Airplay, and Airtags. Apple Intelligence will allow Apple to make it crystal clear to the entire world that they’re taking “AI” seriously, without stooping to the level of treating it as a commodity technology. During the crescendo to announcing its name, the letters “A” and “I” will be on all of our lips, and then they’ll drop the proverbial mic: “We’re calling it Apple Intelligence.” Get it?Īpple often follows the herd in terms of what they focus their efforts on, but rarely fall into line using the same tired jargon as the rest of the industry. The benefits of this project will make it obvious that it is meant to serve as an answer comparable efforts being made by OpenAI, Microsoft, Google, and Facebook. They will allude to a major new initiative, under way for years within the company. Which leads me to my somewhat far-fetched prediction for WWDC: Apple will talk about AI, but they won’t once utter the letters “AI”. Most people I know are confident it will be mentioned in the Keynote, but less confident that any news will be Earth-shattering, or even Earth-tickling. The industry-wide excitement around AI is so great that it’s hard to imagine any company of Apple’s stature letting a major developer conference come an go without at least mentioning the technology, if not enumerating the specific ways in which they are using it in their products. In fact, technology is advancing so quickly that the absence of something like ChatGPT and something like Copilot in these products seems likely to be viewed as major shortcoming in the near future, if it isn’t seen that way already. I zeroed in on ChatGPT and Copilot because it’s easy to imagine the functionality of these services shining in the context of two important Apple products: Siri, and its Xcode developer tools.

People are justifiably less confident about Apple’s prospective plans in the area of artificial intelligence (AI), and particularly in the realm of large language models: the technology behind such imagination-captivating products as OpenAI’s ChatGPT, and GitHub Copilot (which itself uses another OpenAI language model). In short: people expect Apple to make a strong showing in this field. The company is widely expected to announce an impressive, albeit expensive new product at the June 5 Keynote event. As WWDC draws near, anticipation of Apple’s long-rumored VR headset is high.